Business Director

• Delivers innovative and ambitious, strategic and commercial solutions that balance client and agency values working closely with colleagues and clients
• Builds strong client relationships as a trusted advisor with senior client and industry stakeholders
• Deepens the relationship to ensure retention and growth
• Manages team to ensure they also build strong relationships with their counterparts to deliver outstanding client service
• Immerses self and team in clients’ business: understanding their challenges, objectives, external economic environment, markets they operate in, competitive threats and relevant partner agencies; knows their business model, how it is performing and what success looks like; knows client’s products inside out and applies this knowledge to deliver innovative, ambitious client plans and service
• Uses account plans to stimulate and track future work; manages resources effectively
• Understands client commercial framework and works with senior account leadership to ensure business is run profitably
• Improves client satisfaction to expand existing revenue streams and build new ones
• Manages systems for forecasting accurate spend and track progress
• Translates agency strategy into innovative, executionable business plans for own client that deliver business value

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