Product Manager
- Jeddah, Makkah
- SAR 264,000-360,000 per year
- Permanent
- Full-time
- Conducts research, analyzes, and communicates insight to sales & marketing teams. Utilizes statistical methods to draw conclusions.
- Offers insight to influence sales / key accounts.
- Tracks and analyses Brand/competitor performance, initiatives and their key growth drivers and recommends actions.
- Determines appropriate data sources and proactively provides analysis to address business issues and opportunities.
- Demonstrates a thorough understanding of market research results, historical trends and business results, competitive offerings, clinical results, and consumer needs/gaps.
- Applies knowledge to identify new messages after alignment with Head of Marketing & Sales Management.
- Anticipates future issues, unforeseen changes in market conditions and implications of a given situation.
- Demonstrates ability to address problems before they escalate and ensures contingency plans are in place.
- Has strong handle of business situations and appropriately secures additional management support when needed.
- Consistently implements marketing initiatives as defined in brand plans based on the guidance, he/she receives from Marketing Head in full compliance with the SOPs.
- Delivers short term on-going programs by ensuring that all key steps of the projects are completed & addressed sufficiently the needs of key drivers. HCPs, Consumers, Retail and Hospital.
- Participates in new product introductions through implementation of key programs, monitoring results and compares them Vs predefined KPIs.
- Provides the assumptions and supports the sales forecasting and financial evaluations (e.g., new business cases).
- Has the ability to formulate and shows confidence in recommendation based on limited/incomplete data.
- Has skills to analyses and monitors promo budget Vs actual spending / brand/ business sector / channel and to report regularly to head of marketing & senior management.
- Has the skills to support in sales force training & gives regular updates to the team.
- Has the capabilities to identify KOLs / develops local advocates and recommends them to Medical & Marketing units to support in local & regional CME educational programs.
- Provides the tools, designs, and executes marketing initiatives that accelerate the enlisting of new products/ new launches.
- Pharmacy Degree.
- Strong command of Microsoft Excel and PowerPoint tools.
- Creative, independent & analytical thinker with a can-do-attitude & sense of urgency
- Good medical/scientific knowledge.
- Good knowledge about digital marketing, digital channels, CRM, defining KPIs, reading & interpretation of analytics (dashboards/ data)
- Professional experience in working with business intelligence / market research databases (i.e., IQVIA).
- Strong written and verbal communication skills.
- Arabic speaker is mandatory.
- Currently based in Jeddah or willing to relocate to Jeddah.