Senior Marketing Executive
- Riyadh
- Permanent
- Full-time
- Support the development and execution of marketing plans that balance brand-building with performance-driven initiatives to grow Careem Market in Riyadh.
- Run high-impact marketing campaigns to acquire new customers, retain existing ones, and drive cross-sell between Careem services.
- Own the execution of marketing campaigns end-to-end - from insight gathering and ideation to briefing, launch, and performance tracking.
- Collaborate with FMCG brand partners to create compelling co-marketing campaigns that drive orders and enhance brand credibility.
- Drive local brand awareness by supporting on-ground activations, events, and sponsorships tailored to Riyadh's consumer landscape.
- Enhance the in-app experience and CRM performance by localizing content and targeting customer segments with personalized offers and messages.
- Work cross-functionally with commercial, product, operations, finance, and central marketing teams to ensure aligned execution.
- Monitor market trends and competitor moves to identify new opportunities and keep Careem Market top-of-mind in Riyadh.
- 3-6 years of relevant marketing experience, ideally in consumer tech, quick commerce, grocery delivery, food delivery, or e-commerce.
- Strong experience running 360° campaigns - digital, CRM, and on-ground - with a keen eye on performance and brand impact.
- Solid understanding of marketing funnels, customer behavior, and targeting tactics.
- Fluency in Arabic and English is essential.
- Comfortable with data, insights, and performance metrics - able to translate numbers into strategy.
- Collaborative team player with great communication skills and stakeholder management.
- Passionate about the Riyadh market with a pulse on local culture and trends.
- Highly organized, proactive, and execution-oriented with a growth mindset.
- Work and learn from great minds by joining a community of inspiring colleagues.
- Put your passion to work in a purposeful organisation dedicated to creating impact in a region with a lot of untapped potential.
- Explore new opportunities to learn and grow every day.
- Work 4 days a week in office & 1 day from home, and remotely from any country in the world for 30 days a year with unlimited vacation days per year. (If you are in an individual contributor role in tech, you will have 2 office days a week and 3 to work from home.)
- Access to healthcare benefits and fitness reimbursements for health activities including gym, health club, and training classes.