Cluster Marketing & Public Relation Manager, Raffles & Fairmont The Red Sea
Raffles Hotels & Resorts View all jobs
- Umluj, Tabuk
- Permanent
- Full-time
- Develop and implement comprehensive marketing strategies and campaigns for the Raffles & Fairmont cluster properties, ensuring consistent brand messaging and market positioning
- Lead all public relations activities, including media relations, press releases, crisis communications, and reputation management across multiple properties
- Manage and oversee the marketing budget, allocating resources strategically to maximize return on investment and achieve organizational objectives
- Coordinate marketing initiatives across cluster properties, ensuring alignment with corporate brand guidelines and local market dynamics
- Create and execute digital marketing campaigns, including social media strategy, content development, and online engagement initiatives
- Organize and manage high-profile events, product launches, and promotional activities that enhance brand visibility and drive customer engagement
- Conduct market research and competitive analysis to identify opportunities and inform strategic decision-making
- Build and maintain relationships with media outlets, influencers, travel agencies, and other key stakeholders in the luxury hospitality sector
- Monitor and analyze marketing performance metrics, campaign effectiveness, and brand sentiment to optimize future initiatives
- Collaborate with property management teams, sales, and operations to ensure seamless execution of marketing programs and consistent customer experience
- Develop and manage crisis communication protocols and respond effectively to potential reputational challenges
- 5+ years of professional experience in marketing, public relations, or communications roles within luxury hospitality or premium service industries
- 3+ years of experience managing marketing and PR functions at a cluster or multi-property level
- Proven expertise in developing and executing integrated marketing strategies and brand campaigns
- Strong proficiency in digital marketing, social media management, and content creation
- Demonstrated experience in media relations, press management, and public relations strategy
- Excellent project management skills with the ability to manage multiple initiatives simultaneously
- Strong analytical skills with experience in marketing analytics, performance metrics, and data-driven decision-making
- Exceptional written and verbal communication skills in English; Arabic language proficiency is highly desirable
- Experience managing marketing budgets and demonstrating strong financial acumen
- Knowledge of the luxury hospitality industry, market trends, and consumer behavior in the Middle East region
- Proficiency with marketing tools, CRM systems, and analytics platforms
- Strong interpersonal and stakeholder management skills with the ability to collaborate across departments
- Crisis communication and reputation management experience
- Event management and experiential marketing background
- The opportunity to join Accor, a leading global hospitality group with an exceptional portfolio of luxury brands.
- The chance to define the pre-opening operations for two iconic resorts at one of the world’s most anticipated new destinations.
- Become part of a team dedicated to creating unparalleled luxury hospitality experiences.
- A competitive package and excellent opportunities for professional growth.
- Outstanding discounts across the global Accor and luxury brand network.